About Us

About Roberts Hawaii 

We are Hawaii’s largest employee-owned tours and transportation company, providing the highest quality transportation services and a wide variety of sightseeing tours, entertainment, and excursions in a safe and service-focused manner delivered by employees who perpetuate the unique culture of Hawaii.

We began servicing visitors in Kauai in 1941, and now, more than 75 years later, we have expanded to the four major islands of Oahu, Maui, Kauai, and Hawaii Island (the Big Island). We pride ourselves on the fact that so many visitors around the globe have not only spent their vacations with us but have also joined us on return trips and recommended us to their friends and families. We greatly appreciate the many travel industry partners we’ve made over the years, including travel agents, meeting planners, destination management companies, and escorted tour providers.

Our commitment has always been to our customers, and we consistently strive to offer first-class service with a genuine aloha spirit.

Roberts Hawaii is also affiliated with a wide variety of business and community associations such as the Hawaii Transportation Association, National Tour Association, Japanese Chamber of Commerce, American Marketing Association, Meeting Planners International, Sales & Marketing Executives, Hawaii Lodging and Tourism Association, Western Motor Tariff, Hawaii Visitors & Convention Bureau, SKAL, and Hawaii Sales & Marketing Association.

Our core values are lokahi, kina’ole, and ha’aheo, which translate to teamwork, flawless, and pride.

Mission Statement

Roberts Hawaii provides quality transportation, tours & entertainment in a safe and service-focused manner delivered by employees who perpetuate the unique culture of Hawaii.

Vision Statement

Roberts Hawaii will be an employer of choice that is known as Hawaii’s premier provider of transportation, tours and entertainment. Our employees will perform their jobs with a sense of ownership and commitment to the community and to each other.